Hi, I'm Rashmi!

design services for your next evolution

Something for every stage of your business.

Growth is non-linear. And design is about supporting your vision. It's not about where everyone tells you that you should be—it's about where you are, and where you want to go. No matter where you are, I'll meet you there.

Choose your stage

Reaching your Final Form

Go Beyond brand design

Your business is all grown up, but it's time to look the part. Identity-forward visual identity design will give it a full makeover. A fully-reusable brand design system keeps your visual identity looking fierce.

Go beyond branding

In a pivotal moment

Brand clarity workshop

You've got the vision, but maybe not the words. I design & facilitate a workshop that especially to bring you the clarity you need to move forward strategically. Uncover your brand identity, and make an impact.

Get clarity

Upcoming & scrappy

Graphic Design SOS

You're a powerhouse of one, getting yourself out there and doing your own designs. But DIY doesn’t mean you have to do it alone. Get on-demand design advice in a supportive, judgement-free Slack space.

Slack me

A strategic design process that keeps you involved

I never gate-keep joy. And, if we're working together, it means we're creatively simpatico! I'll include you at every point in the design process, from start to finish. No surprises (except maybe the pleasant ones), only partnership.

Step 1

Discover

You and I determine if we vibe using your inquiry form, a discovery call, and a custom proposal. After we decide we’re all good, I’ll send you everything you need to onboard and pay your 50% deposit.

Step 2

Strategize

We’ll get to work collaborating on your vision using various tools like a strategy call, a shared Pinterest board, and more. I’ll create a set of curated mood boards for us to get the direction of your project crystal clear.

Step 3

Create

This is where I’ll be heads-down, going deep into creating your custom design direction. I sketch and explore every corner of your design direction to develop your branded color palette, typography, logosuite, and branded assets.

Step 4

Collaborate

This is your time to shine! I’ll showcase all your goodies in a presentation—and you get to lead the way from there. We’ll collab on up to two revision calls, and get your brand exactly right to share with your community.

Step 5

Finalize

Once you’ve signed-off on the designs and settled your balance, I’ll package up and send your brand & copy guidelines and design assets. I’ll make sure you have everything you could possibly need for an immersive, integrated community experience.

Book your spot

Will we vibe?

Okay all this talk about having fun is awesome. But the best/worst way to de-awesome-ify a situation is if we end up totally hating each other. Let's avoid that! 

Book me if:

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You're ready to invest in branding that embraces your "weird" while speaking directly to your community
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You're open to a fun, explorative, and creative design partnership
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You're ready to evolve in a courageous way that feels real to you and your community
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You're excited to put your trust in my 15+ years of design & marketing expertise
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You've seen my work and love the vibe

Don't book if:

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You're only looking for a quick logo, or are on a rushed timeline
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You're looking for an order-taker or employee / employer relationship
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You want to copy a competitor's branding, or someone else's look and feel
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You are allergic to inclusivity, allyship, bad jokes, references to anime, art, & sci-fi, and occasional cursing
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You'd rather have safer branding that feels more corporate or traditional

Frequently Asked Questions

When does my project start?
What if I just need a logo?
Why is website design only available to existing clients?
Are you available on retainer?
Will you work with international clients?
Can I have everything done in Canva to edit myself?
Do you offer payment plans?